In this role, you will lead the end-to-end planning and execution of commercial programs and offers, partnering closely with cross-functional teams across Retail and broader Apple global organisation. You will combine deep analytical acumen, consumer insights, and the unique dynamics of China together with creative problem solving to shape retail strategies, to identify new opportunities, and to elevate how Apple shows up across markets.
As Commercial Manager, you will support the development and execution of the commercial growth plan for Apple Retail (Online and Stores) in China. Success in this position requires in depth market analysis, strategic thinking, strong collaboration across teams, and the ability to translate insights into innovative growth initiatives and results.
Minimum Qualifications
7+ years of e-commerce or retail experience, specializing in commercial management and GTM strategy.
Proficient in analytics and turning complex data into actionable business decisions.
Strong business acumen coupled with excellent process design and execution skills.
Able to deliver on strategic KPIs in high-velocity, constantly evolving environments.
Highly effective at partnering with and influencing cross-functional, multi-geo teams.
Fluent in English and Chinese, with the ability to confidently present to senior leadership.
Experience in the consumer electronics sector (channel strategies, competitive landscapes) is a strong advantage.
Bachelor’s degree is required; MBA is a plus.
Preferred Qualifications
Experience operating in regional capacities for globally recognized multinational brands.
Thorough understanding of China’s e-commerce marketplaces, social media platforms, and end-to-end digital shopping journeys.
Proven background in management consulting or corporate business planning.
Creative and forward-thinking, with a passion for identifying innovative growth vectors.
Exceptional attention to detail, process management, and documentation standards.
Demonstrated courage, creativity, and resilience when navigating complex, rapidly changing environments; strong passion for structured problem-solving.