Product Marketing Manager V

Posted 10/5/2026 Leaves the board today
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Product Marketing Manager
Location: US - Remote
Schedule: 40 hours
Duration: 8 months
Pay:  $80/hr - $85/hr (DOE)

The Planet Group is looking for a Product Marketing Manager. The role will build products for advertisers and the agencies and third-party partners who support them. This individual will be responsible for doing inbound to shape product strategies. This role will also have the opportunity to work on high-priority products and initiatives for other Business product teams, such as Reels and Creator ads.
The ideal candidate will have a multi-disciplinary background--including business strategy, product marketing and analytical skills, and ideally have some experience with digital advertising and strategy & ops. We're looking for strong problem solvers who are passionate about understanding the needs of advertisers, agencies, and third party marketing partners. They should be flexible and comfortable working in a cross-functional capacity within a fast-paced environment. Excellent analytical skills, project management experience, attention to detail, and communication skills are a must.

Job Responsibilities:

  • Conduct inbound and competitive research to inform our product roadmap for Instagram ads and creator marketing
  • Manage high-priority, fast moving decisions and communications regarding our product and go-to-market strategy
  • Anticipate risks and manage escalations that arise along the way and see them through to resolution
  • Market research, conducting recruited tests, working with advertisers to get testing set up and performance
  • Preparing go to market messaging and positioning for products, working with sales team and product teams for product roadmap
  • Execution of projects and effective communication with product teams with stakeholders, single thread owner for projects they are working on

Job Qualifications:
  • 8+ years of work experience, with a background in product marketing, management consulting, business strategy and operations, digital marketing/advertising, investment banking/venture capital, analytics/data science, or other analytical roles
  • Proven experience in simplifying complex concepts
  • Strong track record of execution, project management, and operating independently
  • Cross-functional skills, with demonstrated experience collaborating and influencing partners and managing key stakeholders
  • Experience creating structured frameworks to evaluate problems and present recommendations for how to proceed
  • Experience contributing in setting strategic direction and executing go-to-market plans
  • BA/BS degree
  • Preferred Skills:
    • Creator Marketing, Social and Commerce industry
    • Experience working in digital advertising
    • Background in consulting