Sr. Manager, Small Business Solutions Strategy - Comcast Business

Job Summary

Job Description

Responsibilities:

Solution Strategy & GTM Leadership

• Own the end-to-end solution strategy, defining how products come together to solve customer problems and deliver against business growth priorities
• Lead development of integrated GTM strategies, ensuring clear alignment on target segments, use cases, and activation approach
• Serve as the strategic lead across teams to bring GTM plans to life, driving alignment, decision-making, and execution
• Drive prioritization and sequencing of GTM work, balancing competing demands and focusing teams on highest-impact opportunities

Positioning, Messaging & Narrative Development

• Develop clear, differentiated solution positioning and value propositions in close partnership with Product Management
• Translate complex product capabilities into customer-centric narratives that resonate across buyer roles and industries
• Establish messaging frameworks and guidance to ensure consistency across all channels and touchpoints
• Serve as the steward of the solution story from strategy through execution

Cross-Functional Orchestration

• Align stakeholders on GTM priorities, milestones, and deliverables to ensure coordinated execution
• Provide strategic direction to execution teams on how messaging and positioning should be activated in market
• Ensure alignment between GTM strategy and field execution, including readiness and feedback loops
• Partner to ensure retention, expansion, and lifecycle considerations are embedded into solution strategy

Market, Customer & Competitive Insight

• Develop a deep understanding of market trends, customer needs, and competitive dynamics to inform strategy
• Define target personas, buying groups, and customer journeys to guide messaging and activation
• Identify, size, and prioritize growth opportunities
• Lead development of competitive positioning and comparison frameworks

Launch & Lifecycle Management

• Lead cross-functional planning and execution of new solution launches and key GTM moments
• Ensure GTM strategies evolve based on performance, market changes, and product roadmap updates
• Support ongoing lifecycle efforts including retention, upsell, and cross-sell strategies

Content & Enablement Strategy

• Guide development of content aligned to GTM strategy and key buyer needs across the funnel
• Provide direction on sales enablement materials including playbooks, competitive, presentations, and training
• Ensure consistency and quality across customer-facing and internal materials

Performance & Continuous Improvement

• Define success metrics for GTM initiatives and evaluate performance
• Use insights to refine strategy, improve effectiveness, and inform future priorities
• Identify opportunities to better leverage data and analytics to strengthen decision-making and GTM impact
• Regular, consistent and punctual attendance. Must be able to work nights and weekends, variable schedule(s) as necessary
• Other duties and responsibilities as assigned

Preferred Qualifications:

• Bachelor’s Degree or equivalent experience
• 7+ years of relevant experience, including product marketing and/or GTM strategy roles with strong market-facing experience
• Proven ability to lead cross-functional initiatives and drive alignment across complex organizations
• Strong strategic, solutions-oriented mindset with demonstrated success building and executing customer-centric strategies
• Experience translating product capabilities into compelling value propositions and integrated GTM plans
• Experience with research and insights, including applying learnings to near- and long-term planning
• Industry experience in telecom or related B2B technology areas (e.g., networking, cybersecurity, connectivity, managed services)
• Strong understanding of B2B buying dynamics, segmentation, and demand generation principles

Employees at all levels are expected to:

• Understand our Operating Principles; make them the guidelines for how you do your job.
• Own the customer experience think and act in ways that put our customers first, give them seamless digital options at every touchpoint, and make them promoters of our products and services.
• Know your stuff be enthusiastic learners, users and advocates of our game-changing technology, products and services, especially our digital tools and experiences.
• Win as a team make big things happen by working together and being open to new ideas.
• Be an active part of the Net Promoter System a way of working that brings more employee and customer feedback into the company by joining huddles, making call backs and helping us elevate opportunities to do better for our customers.
• Drive results and growth.
• Support a culture of inclusion in how you work and lead.
• Do what's right for each other, our customers, investors and our communities.

Disclaimer: This information has been designed to indicate the general nature and level of work performed by employees in this role. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications.

Skills

We believe that benefits should connect you to the support you need when it matters most, and should help you care for those who matter most. That's why we provide an array of options, expert guidance and always-on tools that are personalized to meet the needs of your reality—to help support you physically, financially and emotionally through the big milestones and in your everyday life.

Please visit the benefits summary on our careers site for more details.

Education

Certifications (if applicable)

Relevant Work Experience