We are looking for an experienced Digital Marketing Executive to assist in the planning, execution and optimization of our online marketing efforts. The promotion of products and services through digital channels is a complex procedure with great potential which becomes increasingly useful for companies such as ours. Only For Female Candidates Responsibilities Identify trends & insights Track the website traffics flow. Implement and analyze performance metrics Email campaigns Content writing Website management & optimization Plan and monitor the ongoing company presence on social media (Twitter, Facebook etc.) Social media page optimization Be actively involved in SEO efforts (keyword, image optimization etc.) Prepare online newsletters and promotional emails and organize their distribution through various channels Provide creative ideas for content marketing and update website Collaborate with designers to improve user experience Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.) Acquire insight in online marketing trends and keep strategies up-to-date Maintain partnerships with media agencies and vendors Requirements and skills 1-2 years experience as Digital Marketing Executive or similar role Excellent understanding of digital marketing concepts and best practices Experience with B2C social media, Google AdWords and email campaigns and SEO/SEM Working knowledge of ad serving tools (e.g., DART, Atlas) Perfect knowledge of web analytics tools (e.g. Google Analytics, Net-Insight, WebTrends etc.) Skills and experience in creative content writing Analytical mindset and critical thinking Excellent communication and interpersonal skill Need to be familiar with Canva Preference : Female Candidates only Job Type: Full-time Benefits: Cell phone reimbursement Work Location: In person