Join Sprout Social, a leading social media management platform, as the Senior Director of Financial Planning and Analysis (Go-to-Market). In this senior leadership role, you will drive the financial strategy, planning, and performance management for Sprout's go-to-market organization. You will partner closely with executive leadership, influence decision-making, and shape the company's growth strategy. This is a high-visibility role with direct exposure to senior leaders and the opportunity to make a significant impact on the company's success.
About the role
- You are a strategic finance leader with deep experience supporting go-to-market organizations in a SaaS environment. You bring a rare combination of analytical rigor, executive presence, and operational discipline—and you know what “good” looks like because you’ve built and worked within best-in-class FP&A functions - You thrive when you can shape strategy, drive processes, and lead teams through complexity and change - Experience partnering directly with executive leadership (C-suite and VP-level) to influence investment decisions, resource allocation, and strategic planning - Strong financial modeling and analytical skills, with the ability to move between the details and the strategic picture - 12+ years of FP&A experience, with significant experience supporting GTM or Sales functions in a SaaS or subscription-based business; exceptional candidates with 8–9 years of highly relevant experience will be considered - 5+ years of people management experience, including building, developing, and scaling high-performing finance teams - Demonstrated ownership of large, complex budgets across multiple GTM functions, including commissions modeling and headcount planning - Exceptional communication skills—you can translate complex financial analysis into clear executive narratives, and you prepare leaders for high-stakes conversations before they happen, not after - Proven track record of owning top-line forecasting, including ARR, revenue, and key SaaS operating metrics - Strong operational and process discipline: you build rigorous, repeatable processes and hold yourself and your team to a high standard of accuracy and accountability - Experience contributing to external reporting requirements for public companies, including ownership of key operating metrics - Strong familiarity with FP&A tools (e.g., Pigment, Anaplan, Adaptive) and financial systems (e.g., NetSuite, Coupa) - Experience driving process transformation, automation, or AI-enabled forecasting and reporting - Background in high-growth SaaS or technology companies, ideally with exposure to multiple planning cycles and periods of organizational changeKey missions
- Own the financial strategy, planning, and performance management for Sprout’s go-to-market (GTM) organization, including Sales, Customer Success, and Support.
- Lead top-line forecasting, including ARR, revenue, and RPO, ensuring accuracy, rigor, and alignment with company objectives.
- Drive annual planning for the GTM organization, partnering closely with Finance leadership to align GTM priorities with company-wide strategy.