Join Demandbase as a Senior Social and Influencer Marketing Manager. In this strategic role, you will lead our efforts to grow our brand on social platforms and leverage influencer marketing to drive brand awareness, engagement, and revenue. You will develop and execute integrated social and influencer marketing strategies, oversee all aspects of social media management, and collaborate closely with various teams. This position offers a remote-friendly work environment, health and wellness plans, stock options, and professional development opportunities.
About the role
- Self-starter and highly accountable to continuous progress and results - Experience managing social media budgets and resources - Proven track record of developing and executing successful social and influencer campaigns that drive measurable results - Excellent communication, interpersonal, and presentation skills - Ability to thrive in a fast-paced, collaborative environment - Deep understanding of social media platforms, algorithms, and best practices - Strong project management and organizational skills - Strong knowledge of the influencer marketing landscape, including identification, outreach, and relationship management - 7+ years of experience in social media and influencer marketing, preferably in a B2B environment - Take a leadership role in evaluating, integrating, and scaling with AI tools to increase efficiencies and quality - Data-driven mindset with the ability to analyze performance and extract actionable insights - Experience in the marketing and sales technology industry - Graphic design and video production capabilities - Experience with Oktopost, Asana and Jasper - Agency management experience - We recognize that not all candidates will have every skill or qualification listed in this job description. If you feel you have the level of experience to be successful in the role, we encourage you to apply!Key missions
- Développer et exécuter des stratégies intégrées de marketing social et d'influence qui s'alignent sur les objectifs commerciaux globaux.
- Superviser tous les aspects de la gestion des médias sociaux, de l'identification et de l'approche des influenceurs, du développement et de l'exécution des campagnes.
- Analyser et rendre compte des performances, suivre les indicateurs clés, générer des insights et optimiser les campagnes pour atteindre un impact maximal.