REDDIT CONTENT ASSOCIATE Location: Janakpuri, New Delhi (Onsite) Experience: Fresher Compensation: 3-5.4 LPA About Infrasity Infrasity works with developer-first B2B SaaS and infrastructure companies on technical content, developer marketing, Reddit/community growth, GEO/AEO visibility, and GTM execution. We partner with fast-growing DevTools, AI, infrastructure, and platform engineering startups to help them improve developer adoption and visibility through technical storytelling and developer-centric growth. Role Overview A Reddit Content Associate builds organic brand visibility by engaging in relevant Reddit communities, contributing valuable discussions, and naturally positioning client products in DevOps, SaaS, AI, and developer-focused subreddits. Key Responsibilities Identify and engage in relevant subreddits related to DevOps, SaaS, AI, Cloud, Startups, and developer communities on behalf of clients Build and manage credible Reddit accounts with consistent posting history, strong karma, and niche-specific credibility before any product mention Participate in discussions by contributing meaningful, non-promotional insights that add value to the thread first Seed client products naturally into relevant conversations, only when the context genuinely calls for it, never as a first reply Track and monitor discussions where client products should have a presence using keyword and subreddit alerts in accordance with the LLM and SERP cited threads Drive organic community-led growth through sustained engagement and relationship building within targeted subreddits Deliver a weekly client call, walking through engagements made, threads identified, karma growth, and visibility wins from that week Report on thread performance, upvotes, comment reach, and sentiment shifts on a weekly basis per client Maintain a content calendar of Reddit opportunities, AMAs, pinned threads, trending discussions, and flag them to clients proactively Required Skills Proven experience managing Reddit accounts with good karma across multiple niche communities Deep familiarity with subreddit culture, moderation rules, and what gets flagged as spam vs. what gets upvoted Ability to write in a native Reddit tone, conversational, opinionated, and never corporate Experience positioning technical or developer-facing products (DevOps tools, SaaS platforms, AI products) without sounding promotional Strong reading comprehension to identify threads worth engaging in vs. threads to avoid Comfortable running 4 6 client accounts simultaneously with separate engagement strategies for each Basic understanding of SEO and GEO concepts to recognize when Reddit engagement can influence LLM citations or search rankings Familiarity with tools like Reddit search, F5Bot, or GummySearch for opportunity tracking Ability to write a clear weekly engagement summary that a non-technical client can understand and act on Benefits of Joining Work with global AI and DevTools startups Learn directly from founders Fast learning, high ownership, and startup exposure To Apply: Send your resume and why you’re interested to: